This partnership will prove to be invaluable by its combination of current day racing experience at the highest level and cutting edge engineering. It is the belief of all parties involved that this will lead to some of the most advanced BMX racing products on the market as well as some truly exciting high level racing.
Race Inc. is part of American BMX Company, which was co-founded by Toby Henderson and Marc Côté with the intension of preserving the history and legacy of BMX while simultaneously pushing the envelope of technology and performance.
Henderson has a long and decorated history in the sport of cycling, first rising to prominence in the late 1970's in BMX racing before transitioning to downhill mountain bike racing in the 1990's. He is also the founder of the highly successful BMX component maker BOX Components. His experience in racing as well as designing performance oriented components has made an immeasurable impact on the sport.
Côté is a robotic engineer, as well as producer and special effects specialist in cinema and television. However, his roots are in BMX racing, having competed and ranked as Canadian national champion in his youth. Côté still races today. These two men are determined to provide the next step in BMX's evolutionary cycle. American BMX Company is the proud owner of other brands such as Cook Bros. Racing, Bottema, and holds unique licensing rights to
Kuwahara in the United States.
Ramirez will begin the 2023 season on Race Inc. bikes, racing both the Neo Retro and the RA-20 Elite. He will be racing in Columbia, Europe as well as the United States.