“The UCI is very excited about the idea of having an official UCI BMX video game. I believe BMX racing, especially the BMX Supercross World Cup format, will adapt well to a video game format.”
The deal has also been welcomed by BMX riders, including New Zealander Sarah Walker, the 2009 UCI BMX Elite Women World Champion. “Technology is now part of everyday life, whether that is in the business world, professional life or sport. Having a video game for BMX will lift the profile of our sport and hopefully increase the number of riders and spectators," says Walker.
American Mike Day, silver medalist at the 2008 Olympic Games, is similarly enthusiastic. “I’m super pumped of the idea of seeing myself in a video game. I play a lot of video games and BMX Supercross will most definitely be great as a video game,” he says.