If it's anything like last year, most likely a bunch of BMX kids stealing stuff. -How many people are going to help out in your booth during the show? The System crew; not sure exactly how many.
-Are you actually taking orders at the show or is it more to show products to the dealers and get contacts? Yes, the System sales team will be accepting prebooks. -Are any of your riders coming to Interbike? Jim Bauer might be the sole Lavar rider at Interbike... it's a busy crew this year. When you leave the Lavar booth, you can walk a few feet away and say what's up to Jim.
-Would you think a contest at Interbike would be a good idea since loads of people (industry/riders/media) are there already? ASR does it every year, and it adds a little fun to an otherwise boring scene... so yeah! -What party are you looking forward to?
NORA Cup is always fun of course, but who knows.... I might be checking in remotely from Venice Beach. We'll see. -What would make the 2008 edition of Interbike a success for you? It's our first time exhibiting, so we're just hoping for some good stories and some good feedback, positive or otherwise interesting! As far as USA distribution goes, we're going from a select handful of bike shops and boutiques to the full reach of System's black book, so it's a good chance for us to grow.
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.