Over the years you have managed to find yourself a solid group of sponsors. Do you have signature products at all of them? Courage Adams: Thanks, not all of them, just only with FLYBIKES and VANS. With Fly some BMX parts and with Vans a full collection including two shoes.
Vans BMX proudly presents Courage Adams: Balanced, a new edit exploring the riding that has placed Courage on a path to success, steadily building his BMX career through hard work and dedication. Filmed in Africa, France, and Courage’s current homebase of Spain, Balanced reflects Courage’s global approach to BMX, including some of the locations that have defined his meteoric rise. Leading with his guiding philosophy, “Balance is key to life,” Courage has made a name for himself with his gift for unbelievable bike control, which is captured in this edit by director Rich Forne.
“Working with Courage on this project, I got to experience firsthand the jaw-dropping power and incomprehensible balance and imagination he brings to his riding,” Forne said. “Courage has no concept of limitation and is able to do whatever he wants on a bike so long as it is strong enough to keep up with his incredible vision.”
Vans, the original action sports footwear and apparel brand, presents the Old Skool™ BMX by Vans athlete Courage Adams. Incorporating elevated materials and Courage’s custom artwork, the Old Skool™ BMX comes to life with a design inspired by Courage’s Nigerian roots, symbolizing balance and patience – principles at the core of his riding. Courage has made a name for himself in BMX with his gift for unbelievable bike control. Seeking a more elevated spin on BMX footwear, Courage worked with Vans to create his signature take on the Old Skool™ BMX, featuring WaffleCup™ construction for maximum pedal feel, support, and durability. DURACAP™ reinforcements keep high-wear areas protected, and Courage’s custom elephant “scales” logo appears across the translucent rubber outsole, insole, and
What a way to debut your first edition shoe! The @CourageAdams Slip-On BMX. Featuring premium black leather uppers embossed with elephant skin texture and Courage’s signature Elephant Scale logo showing through transparent rubber outsoles. Available Friday, October 1.
Vans, the original action sports footwear and apparel brand, is proud to unveil new Global team rider Courage Adams’ signature Slip-On BMX style, which boasts elevated, luxe materials and his personalized artwork. The newest member to Vans’ global BMX team, Courage brings an elevated aesthetic to the Vans BMX assortment with his iteration of the Slip-On BMX. This sleek shoe features a premium black leather upper, embossed with elephant skin texture and Courage’s signature Elephant Scale logo showing through transparent rubber outsoles.
Specifically designed with the BMXer in mind, Vans’ hybrid cupsole features vulcanized Wafflecup BMX