VSI Products is pleased to announce that it has signed on again as the official number plate supplier to the 2010, 2011 and 2012 UCI BMX Supercross World Cup Series and UCI BMX World Championships and the London 2012 Olympic Games. The three-year deal is a continuation of VSI's current sponsorship agreement with the UCI. VSI signed on with the UCI in 2007 prior to the Olympic Games in China where THE number plates were used by all the riders. THE number plates also are used at all UCI Supercross races and World Championships.
"Our relationship with the UCI has been great and has given the THE brand excellent exposure around the world. We look forward to working with them through at least 2012," said
Toby Henderson, founding partner at VSI, THE's parent company.
Besides supplying more than 4,000 custom number plates to the UCI each year, VSI also donates THE, ITS, Intense and Vigor