It's almost a 3-DAY weekend, but before we blow out of here, have a look ? at all the action that popped off at The Building this week! BTM XLs (in new 20.6 and 20.8 TT lengths) make their way through the shop.
We decided to mark this milestone - the one hundredth episode of Factory Friday - with a look at the men and women who keep the Shield and Key rockin' on a daily basis! (Plus a peek at the now-in-stock-but-mostly-sold-out-so-hopefully-your-local-shop-got-one Edwin BTM frames plus a new pink John Nelson Mixtape colorway).
Cameron Wood is carved from a different tree... the killer kind. Cam's one of our favorite riders to watch and consider this your friendly reminder that he owns and operates the Wood Shop in SLC, Utah and Mike Aitken mans the shop sometimes.
S&M Bikes proudly presents, "HODER CAM" the much-anticipated sequel to the wildly-popular Mike Hoder self-filmed and directed blockbuster:
"Are You Putting This on YouTube?" • HODER CAM - ARE Y...
Charlie Crum is Built Different. As the editor, DJ and primary character of S&M's latest full length "BUILT DIFFERENT" - it only makes sense to drop Mr. Crumlish's part first.
Enjoy some moving pictures, of two brothers... who are rad, getting rad. Shane and Nathan session their backyard and dial in their dirt jumps for the eldest statesman, their brother Lukas', impending return to Halahan HQ.
After a few years of of mentoring the Halahan kids deep in the woods, we were able to coax some of the local trail apes out into the open and even capture them on camera in their natural habitat!
Welcome to an S&M Celeb packed episode of Factory Friday! First up, Mike "Hucker" Clark (and his enviable mullet) builds up a fish-slaying sled, otherwise known as a Hurricane Yellow Fitbikeco. CR 29". Then Mike makes his way to the welding aisle for a sneak peak at his shaka-gusseted sig frames getting tacked up. We just designed new decals for the Hucker frames this week - so stay tuned for those Cali vibes comin' atcha soon! And finally - Hucker lets you know how you can win some of his signature ODI grips for Free99 so get on that!
Happy Factory Friday... or should we say Factory Fit Day?!
It's Factory Friday and the shop's gone loco! Between Rita caught red-handed Pounding Beer, Hoder High Bars on a bender, and general ATF-indulgence by the entire shop, it's safe to say it's been a wild week on Lyon Street.