Got a DVD in the mail this morning. It's Saturday and it's raining like crazy so I popped it in. Nik Ford from the UK sent it over and I'm sure he put a lot of time into this project. With all the bonus sections it's a full on production. But I believe there's a big difference between a video produced of top pro riders by companies like Nike, Levi's, etnies and FIT and the video of Nik and his friends. Nothing against it and I'm sure the buddies are stoked to have a part, but it's hard to compete with the big boys in DVD land. DVD sales in general are tough and I hope these productions don't disappear but with tons of daily web clips I'm not sure how many people are waiting for a less than top notch DVD they can buy at their local shop.

Loads of riders made a presence in the video. Some with just a few tricks, others with a bigger section. Ben Sutor's section is up to par for sure and also these people show up: The Forte brothers, Simon

Tabron, Dean Cueson, Aaron Nicholson, Nik Ford himself and the Shephard brothers. This crew could actually make an awesome video with a budget as big as Levi's' and if they would put their heart and soul into it. Good about this video is the spots that you get to check out. Some of them look amazing.

Curious to see the flick? What next can be purchased via the internet. Here's the info.

BdJ

Here's the trailer of the What's Next? DVD:

 Re: What Next? DVD by Nik Ford

 Re: What Next? DVD by Nik Ford

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